Hey everyone! This is the "Supreme Leader" of Lojas Igors 🏆 speaking, or, for those who know me well, Igor from Lojas Igors. Today, I own a shop and make videos with the goal of bringing more knowledge about collecting, always with a good dash of humor.
The origin of all this goes back much further than people imagine. Since I was little, when I played with Playmobil, I was already creating a fictional store called... Lojas Igors, of course, and it even had a logo! This comedic streak also has a family heritage: my grandmother hosted a show on Rádio Nacional and my grandfather was one of the pioneers of Stand-up Comedy in Brazil. 🎭 In other words, I grew up in a very fun environment and was always accustomed to humor.
Fast forward in time, the game became reality. In July 2018, I decided to open my own company to see what a business run my way would be like. In the beginning, I sold home goods and electronics. Until one day, I received an unusual order that would change everything: a friend wanted an Atari with the game River Raid! 🕹️
It took me quite a while to find it, but I succeeded! The joy in my friend's eyes when he received the video game was stunning; it was as if he had returned to his childhood. That moment made me see collecting as the true purpose of my store. It wasn't about a simple purchase, but about the incredible joy of someone fulfilling a dream. ✨
Even with that certainty, I spent a lot of time wondering which niche of collecting I should focus on. It was last year that, by chance, I saw the Hot Wheels Mystery Machine on my TikTok and it was love at first sight. 🚗 I dove headfirst into the field with the help of my "Guru," Alexandre Garcia, who brought me immense knowledge about this world and without whom I would not have succeeded.
And yes, I am also a collector! My personal collection has already surpassed 100 miniatures (and, by the way, I'm already cataloging them all in the Minhas Minis app). At first, the focus was on themed ones, the more common ones. Over time, I started looking for different pieces and, for me, it doesn't matter if the miniature is in the package (blister) or loose. Once I decide to add something to my collection, the journey to get it is the real achievement, like a trophy.
In a conversation with my family, I decided that I needed to share this knowledge. I started watching other videos on the subject and, with all due respect, I realized they were missing an "Igors touch" (laughs). Since then, we have produced videos with the intention of bringing knowledge in a lighthearted way and with a lot of humor, honoring my roots.
Today, at 32 years old, I can say that I have finally found the niche, the audience, and the team with whom I want to continue my journey. And it's not just about selling toy cars: our big goal is to ensure that, even in the most remote corners of Brazil, people can have a great collection of miniatures to be happy.
Fantastico a cada post conhecer novas histórias, pessoas diferentes, entender como o Colecionistmo, em especial no nosso nicho (diecast) é bacana de participar. Temos sorte de ter pessoas como você Igor no nosso meio! Realmente a "Lojas Igors" tem uma pegada diferente em seus conteúdos, algo que o torna único. Show de bola!